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Ginesys Blog

“What's new and happening
with Ginesys and retail in India”

Understanding Your Consumers: Using Business Intelligence to Analyze e-Commerce Customer Behavior
Understanding Your Consumers: Using Business Intelligence to Analyze e-Commerce Customer Behavior

Every scroll, tap, and cart abandonment tells a story. Customer interactions in ecommerce aren’t just data points—they’re the digital breadcrumbs of intent, emotion, and decision-making.

Top 7 E-commerce Order Management Software for Online Businesses
Top 7 E-commerce Order Management Software for Online Businesses

One bad order experience can turn a customer away for good. Imagine spending thousands on ads, only to lose hard-earned trust due to delayed or messy fulfillment.

Step-by-Step Guide to Myntra Onboarding for Fashion Retailers
Step-by-Step Guide to Myntra Onboarding for Fashion Retailers

Analysts project that India’s e-commerce fashion market will reach about $26.7 billion by 2025.

How Hyperlocal Marketing Can Drive More Foot Traffic to Your Store
How Hyperlocal Marketing Can Drive More Foot Traffic to Your Store

In an age where digital dominates and algorithms seem to predict everything, it’s easy to forget that sometimes, what truly matters is what’s right around the corner—literally.

The Power of Just-in-Time (JIT) Inventory for Retailers
The Power of Just-in-Time (JIT) Inventory for Retailers

For decades, the traditional inventory model for retailers was simple: stock up, store it, and hope it sells.

Why Gen Z Prefers Experiential Shopping & How Retailers Can Adapt
Why Gen Z Prefers Experiential Shopping & How Retailers Can Adapt

Born between the mid-1990s and early 2010s, Gen Z has grown up with smartphones in their pockets, social media at their fingertips, and a world of information just one Google search away.

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